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Essential and Practical Tips to Buy Expired Domain Name

If you are looking to buy expired domain name, you may find it very relevant and productive to carry out a thorough research to know more details about the expired domain that you are intending to buy. When you buy expired domain name, you are involving a third party and an administrator (usually the registrar) in the process of transaction. Thus, you will need to be very careful in how you are carrying out the process of buying the expired domain. There are a number of factors that you must evaluate, consider and examine, before arriving at a decision to buy the expired domain name. Expert and professional people buy expired domain name after spending enough time to evaluate the possible advantages and benefits that come attached with the domain.

Before proceeding to buy expired domain name, you will need to consider the following factors and parameters:

a) Is the domain name precious for you? Is it very important to buy expired domain name in spite of perceived demerits?

b) What is you budgetary allocation for the purchase of a particular expired domain? §

c) How quickly or how soon you want to complete the transaction?

Example: Let us say that you are in the business of selling flowers to your consumers. Now that you have enough experience of running this business and with your own personal experience, the likelihood of finding a simple, but powerful domain name is quite difficult. Thus, you want to keep aside a portion of your budgetary allocation towards buying a good domain name.

Now, you will start searching for a good expired domain name and later you will create an extensive checklist of most probable names. Let us say that you will end up in creating a shortlist of names like:

i) Flowersforsale.com §

ii) Flower-sale.com §

iii)Flowersforsale.net §

iv) Beautifulflowers.com

Now that you have the names at your disposal, it is the time for choosing the best name for your business and buy expired domain name of your choice. To perform this delicate task, you will now need to examine and inspect the exact use for which you are seeking the name for. Now, you can check each of the above names by entering the URL’s on the address bar of the browser and examine if any of them has an association with similar sites.

Once you make a survey, you can observe the following issues with your probable expired domain names and later buy expired domain name.

a) The search findings are related to your domain names and there is actually a thriving business with some of the web sites found on the search engine. In such a case, you may find it very difficult to find a suitable expired domain name. §

b) The search findings relate to your probable domain names and there is a thriving business related to some of them, but these web domains do not use a primary URL. Under such a scenario, though it is quite difficult to buy an expire domain, you can still find one that is good for your business. §

c) The search findings relate to your prospective domain name, but the searched material contains old and out dated materials. Some of the searched domains may display broken links, wrong pictures and other sundry notices. Here, your chances of finding a good expired domain name will become brighter and easier. §

d) The searched domain names relate to your list, but most of the searched domains link to one or more affiliate programs. Under such a scenario, you may find sourcing an expired domain name little easier.

e) The searched list will always point to “Domain for Sale” page: Though this scenario offers plenty of opportunities, it could still be the biggest challenge in front of you. You can buy expired domain name that is most suitable for your business.

However, ensure that you will never buy expired domain name that imitates or mimics a popular web portal; when you buy these kinds of expired domains, you may land in deep legal and copyright trouble.

Does Domain Registration Length Effect Search Engine Rankings

Does the length of your website’s domain name registration affect the search results at Google? This question has come up recently and a lot of website owners have been wondering about it, especially since it was mentioned in a patent awarded to Google in April. According to the patent, “Certain signals may be used to distinguish between illegitimate and legitimate domains. For example, domains can be renewed up to a period of 10 years. Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith.” According to this statement in the patent, domains that expire in 10 years are more valuable and legitimate than domains that will expire in less than a year.

Google, in general, is always looking for ways to weed out the bad (spammers) from the good (legitimate) websites. I suspect that they looked for a pattern among the good, legitimate websites and found that most good, legitimate websites have a commitment towards their business and their domain name-they register it for a long period of time. In other words, the theory behind all of this is that if you register a domain name for several years it shows Google that you’re committed to that domain name. If you register a domain name for 1 year then you’re not as committed to that domain name. A lot of spammers use “throw away” domain names and register them for only a year. So, Google uses the length of time that a domain is registered to determine whether the owner of that domain name is committed to it or not.

One domain name owner I talked to recently told me that renewing his domain names once each year was a part of his business plan. He made a certain amount of money each year from each domain name/website, and he didn’t want to cut into the profits of each site by renewing each domain name all at once for several years. “Renewing a domain name for 10 years or even 2 years ahead of time means that I have to spend more money. If I have to come up with $50 or $100 more per year for the domain renewal fees it cuts into my profits”, says John, who wished to remain anonymous. John’s website is probably exactly the type of website that Google wishes to identify. Google is looking to identify quality, well-established websites whose owners are committed to their domain names. According to the statements made in Google’s patent, Google thinks that websites that have been renewed for a long period of time meet that standard.

Should you renew your domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you might consider looking at the length of time your competitors have registered their domain names. If your competitors have generally renewed their domain names for one or two years, you might consider registering your domain name for 5 or 10 years. While putting off your domain name’s expiration date might help your search engine rankings, keep in mind that this may be only a small boost (or a “tie-breaker” among two websites) when it comes to the actual search engine rankings. And, be aware that just because Google has a patent on the idea it doesn’t mean that they’re actually using those criteria now to rank websites. They, too, want to stay ahead of their competition (mainly Yahoo! and MSN).

I’ve registered the domains that I really care about for at least 10 years. Initially, I registered these domains for a long period of time because I didn’t want to lose them-and I didn’t want to go through the somewhat-lengthy annual process of renewing them every year. Since most domain names I own come up for renewal at different times during the year, it seemed as though I was renewing a domain name at least once a month-and renewing them for a few years put it off for a while.

Expired domain name buyers are prevalent nowadays. If your domain name expires, there’s a good chance that someone watching will register your domain name within seconds after it expires. If, for whatever reason, you don’t renew your domain name, someone watching a ‘watch list’ of expiring domain names will try to capitalize on the online business that you’ve built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won’t expire for a while, and it won’t be opened up to expired domain name buyers.

If you really want to stay ahead of the competition, you might consider registering or renewing your domain name for 100 years. Currently, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), currently offers to renew or register a domain name for 10 years, at a discount of $6.95 per year. Dotster (www.dotster.com), another leading registrar, offers domain name registration and renewals for up to 10 years at a cost of $129.95.

What’s the bottom line? If you’re committed to your online business, your website, and your domain name, then renewing your domain name for a long period of time will not only stop expired domain buyers from registering your domain name when it expires, it will show Google that you’re committed to it-and that may give you a boost in the search engine rankings, as well.

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